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Free research essays on topics related to: international marketing

9 results found, view free essays on page:

  • Good Or Service Goods Or Services
    1,836 words
    1. The World Wide Web is a very effective marketing tool for many reasons. It provides companies with an affordable and powerful way to reach people at ant time of day. The World Wide Web has basically four techniques that enable companies to market their products. There are interactive brochures, which range from simple one-page electronic flyers to multimedia presentations. Virtual storefronts take the interactive brochures one step further and allows customers to view and order merchandise. I...
    Free research essays on topics related to: goods or services, consumer behavior, good or service, goods and services, time of day
  • 2 Nd Ed Focus Groups
    1,639 words
    ... one in this project (Craig and Douglas, 2001). International research is often treated a simple extension of a company's domestic activity but researchers must consider cultural factors when designing questionnaires (Zikmund, 2000). 5. 2 Questionnaire The questionnaire must be designed to be clear and concise and avoid any ambiguity (Smith & Fletcher, 2001). Postal surveys using self-administered questionnaires are non-personal, which is the reason why this method of data collection is s...
    Free research essays on topics related to: focus groups, marketing activity, marketing research, marketing strategy, 2 nd ed
  • Everything Related To The Coca Cola Company
    1,002 words
    Founded in 1886 in Atlanta, Coca-Cola Company is the worlds leading manufacturer, marketer and distributor of nonalcoholic beverage concentrates and syrups, used to produce more than 230 beverage brands. It is also the worlds most inclusive brand and company. It has already ventured regionally out of Atlanta to other states of United States since the late 19 th century and its signature contour bottle was first manufactured in the early 20 th century to distinguish themselves and assuring the ge...
    Free research essays on topics related to: international marketing, coca colas, foreign markets, market share, coca cola company
  • Cultural Differences Acceptable Behavior
    1,057 words
    sales of a product or service. To this end they prepare reports and make recommendations on subjects ranging from preferences of prospective customers to methods and costs of distribution and advertising. They research available printed data and accurate new data through personal interviews and questionnaires. Knowing what customers want, why they want it, and what price they are willing to pay for it have always been concerns of manufacturers and producers of goods and services. With growth in ...
    Free research essays on topics related to: verbal communication, international marketing, cultural differences, acceptable behavior, buyer behavior
  • Development Of The Countries World Community Is Characterized
    2,826 words
    Development of the countries of the world community is characterized by the constant expansion of their mutual economic communications. This process has led to the creation of the international economy, the many-sided and complex phenomenon expressing the maximum stage of development of a social production and functioning as system formation at the international level. The countries participating in the development of the international economy, naturally, play a different role in the given proce...
    Free research essays on topics related to: balance sheet, supply and demand, hong kong, shareholders' equity, competitive advantage
  • Joint Ventures Foreign Country
    844 words
    International Marketing In this paper I would like to summarize an article about International Marketing current events. With this purpose, I chose the article by Carmel Rosato Oil and gas companies urged to go global to secure future success published on March 29, 2005. Penetrating and evolving international markets is a very essential question in the modern marketing world. Carmel Rosato writes about the importance to accelerate the speed of growth through globalization and use the large oppor...
    Free research essays on topics related to: economic development, international market, joint ventures, foreign country, future success
  • Cast Iron Competitive Advantage
    2,718 words
    Concentration of Manufacturing: In comparison to the diversified nature of Le Creuset's approach to export markets, manufacturing in the company is very much concentrated. All Le Creuset's products are manufactured at the two production sites in France (Fresno-le-Grand and Co usances). What could be the reason or reasons behind such a concentration in manufacturing? One reason could be the nature of the production process at the company. It is highly specialised. The products have to meet certai...
    Free research essays on topics related to: export markets, competitive advantage, market place, raw materials, cast iron
  • Foreign Direct Investment World Trade Organization
    8,297 words
    Global Strategy: Managing for the 21 st Century The term globalization has acquired considerable emotive force. Some view it as a process that is beneficial as well as inevitable and irreversible. Others regard it with hostility, even fear, believing that it increases inequality within and between nations, threatens employment and living standards and thwarts social progress. This paper is intended to offer an overview of some of the aspects of globalization and aims to identify ways in which co...
    Free research essays on topics related to: trillion dollars, world trade organization, international marketing, marketing mix, foreign direct investment
  • Arab Emirates Saudi Arabia
    2,053 words
    Identify A Country Justifying Your Choice. Select Identify A Country Justifying Your Choice. Select A Product That Would Be Suitable For Marketing Within That Country. The author has chosen Dubai, one of the seven emirates of the United Arab Emirates to market the product in. Cultural issues will be critically discussed connected with marketing issues. Analytical frameworks such as Hofstede's Dimensions, Lee, self-reference criterion and cultural analysis will be linked to Middle Eastern culture...
    Free research essays on topics related to: arab emirates, middle eastern, cultural differences, joint venture, saudi arabia

9 results found, view free essays on page:

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